Nutrition

Created for daily use before and during training and competition, the new GU Energy Stroopwafel delivers all the nutrients needed to power your performance: quality carbohydrates (immediate and long-lasting energy from complex and simple carbohydrates), essential amino acids (prevent mental fatigue and repair muscle damage during long-duration activities), and electrolytes (replenish what’s lost when you sweat). The Stroopwafel is made with a layer of delicious syrup between two thin wafers, and it’s individually packaged to make it portable and easy to take on a ride or run.

Perform at your highest potential with GU Energy Gel. The 3:1 ratio of maltodextrin and fructose spares your limited glycogen stores with a combination of slow and fast-absorbing carbohydrates. The electrolytes sodium and potassium are just what your legs crave to stay firing properly. Branched-chain amino acids speed recovery and reduce muscle damage, and of course the delicious flavors go down easy.

Our Sport Hydration Drink Mix was created for a simple purpose—to replace the electrolytes lost in sweat and to provide a little bit of energy when working out, without offending your palate or gut. We initially created this drink because some of the world's best athletes needed better. Conventional sports drinks made them sick. They were undrinkable—too sweet, over-flavored, and didn't even replace what was lost in sweat—which defeated the whole purpose, like fighting thirst with more thirst. The best athletes needed something to safely hydrate, something to quench their thirst, and something to help them perform better. So with their help, we reimagined sports drinks, stripping down what used to be a neon-colored carnival to its bare essentials. In the process, we learned that simple wasn't just better for elite athletes, it was better for everyone who works hard and sweats. The result is a sports drink with minimal sugar (4g per 100 ml) and a ratio of sugar (glucose + fructose) that is optimized for faster absorption, an electrolyte profile that actually matches what is lost in sweat (800 mg sodium, 80 mg potassium, 100 mg calcium, and 80 mg of magnesium per liter), and only real fruit for flavor for a light and refreshing taste that you can drink all day. That's it—less sugar, the right electrolyte profile, and real fruit. So, if you've never met a sports drink you wanted to take home, your luck is about to change. Drink when thirsty and leaking like a busted fire hydrant. Don't drink while deep in the middle of a Netflix marathon session or sending emails (unless, you're also on your trainer). Meaning, if you haven't earned it, you don't deserve it.

- Energizing jelly beans formulated to help you blast through any athletic endeavor - Includes carbohydrates to fuel your body during intense activity, electrolytes (sodium and potassium) vital for maintaining fluid balance, Vitamins B1, B2, and B3 to help burn carbohydrates and fat along with Vitamin C to protect muscles and cells against oxidative damage - Extreme flavors contain 50mg of caffeine and are not recommended for children, teens, or pregnant or nursing women. - Energize with one 1-ounce pack 30 minutes before activity and use additional beans as needed during the activity to sustain energy level - 24-pack of 1-ounce bags

Release the hounds with GU’s version of rocket fuel—Roctane Energy Drink. The proven combination of glucose and fructose is the most easily and rapidly absorbed form of carbohydrate. And, a high electrolyte content is just what your legs crave to fire properly, while 35mg of caffeine stokes your central nervous system, increasing the release of free fatty acids into your bloodstream, and further sparing your limited glycogen stores. Plus, taurine and beta-alanine improve muscle endurance throughout the grinding hours of a road race, marathon, or triathlon. Branched-chain amino acids speed recovery and reduce muscle damage, histidine buffers against acidic byproduct, and of course the delicious flavors go down easy.

- Use: Recovery formula - Rapid and complete endurance recovery formula - Refuels exhausted muscles and restores energy levels quickly - Delivers endurance-specific nutrients for superior recovery and maximum performance

Caffeinated Tailwind meets all your calorie, hydration, and electrolyte needs just like you'd expect, plus it adds 35mg of caffeine per 100 calories. Caffeine is proven to significantly enhance high-intensity and endurance performance. - Caffeine boost when you need that extra kick - Complete calories, electrolytes, and hydration: Ditch the gels, chews, and pills, and go all day with just Tailwind. - No gut bombs: Stomach problems? You’ll love Tailwind. Unless you enjoy being doubled over, retching. - Tasty all day: Clean, light flavors taste better the longer you go. - Hydration pack love: Dissolves on contact and cleans up with a quick rinse. No film, aftertaste or science experiments! - All natural: Crystal clear with no dyes, preservatives or 4-syllable magical ingredients. USAGE Usage is similar to regular Tailwind except that we recommend limiting continuous use to 6 hours or less to avoid building up a high concentration. Each scoop contains 100 calories and 35mg of caffeine. For endurance workouts, mix 2-3 scoops per 24 oz of water per hour. Adjust to your personal calorie needs during training, using hunger as a guide. When it’s dialed in, you’ll feel satisfied and energetic, not hungry or full. On hot days, keep the same calories per hour, but increase water. To use in combo with other foods, reduce Tailwind intake by the calories you’re consuming elsewhere to avoid overloading the gut. For shorter workouts (<2hr), you can use less Tailwind to taste. Tailwind stick packs are perfect for fueling on the go. Just tear and pour into a water bottle for 200 calories of Tailwind goodness, no mess, no fuss.  ALL NATURAL AND ORGANIC INGREDIENTS Non-GMO Dextrose (Glucose), Non-GMO Sucrose, Citric Acid, Sodium Citrate, Sea Salt, Organic Flavor, Potassium Chloride, Magnesium Citrate, Calcium Carbonate, Organic Caffeine Gluten free/vegan/no soy/no dairy

Skratch Labs Sport Energy Chews are made with simple ingredients and flavored with only real fruit to create an energy chew with a clean bite that isn’t coated in wax. The result is a subtle taste that lets you fuel your active lifestyle with a functional food.

Tailwind Rebuild is the first sport recovery drink based on a patent-pending perfectly complete protein. We start with organic rice protein, and supplement it with amino acids to make that protein complete. Then we add carbohydrates, some healthy fats from coconut milk, and just the right amount of electrolytes. Nothing repairs your muscles more efficiently, restores your energy faster, and makes you feel better sooner. And athletes love the great tasting healthy vegan ingredients. - Replenish glycogen stores: contains the right kinds and amounts of carbohydrates to restore your energy after a hard workout - Rebuild muscles: perfectly complete protein based on a patent-pending mathematical model to rebuild damaged muscle tissue and mitochondrial protein - Rehydrate and restore electrolytes: sodium, potassium, calcium, and magnesium to restore electrolyte balance USAGE Mix a packet of Tailwind Rebuild with 16oz (500mL) of water (shaken not stirred). Drink within the first 30 minutes after exercise. For longer or more intense workouts, follow with another packet of Tailwind Rebuild in the following 30 minutes. NATURAL INGREDIENTS AND ORGANIC FLAVORS Vanilla: Non-GMO Dextrose, Non-GMO Sucrose, Coconut Milk Powder, Essential Amino Acids (L-Leucine, LLysine, L-Valine, L-lsoleucine, L-Phenylalanine, L-Threonine, L-Methionine, L-Histidine, L-Tryptophan), Non-GMO Organic Rice Protein Powder, Sea Salt, Potassium Chloride, Organic Vanilla Flavor, Calcium Carbonate, Magnesium Citrate Chocolate: Non-GMO Dextrose, Non-GMO Sucrose, Coconut Milk Powder, Essential Amino Acids (L-Leucine, LLysine, L-Valine, L-lsoleucine, L-Phenylalanine, L-Threonine, L-Methionine, L-Histidine, L-Tryptophan), Non-GMO Organic Rice Protein Powder, Cocoa Powder, Sea Salt, Potassium Chloride, Calcium Carbonate, Magnesium Citrate Non-GMO/Gluten free/vegan/no soy/no dairy

The same clean quality nutrition provided from standard Tailwind except with a caffeine kick! Caffeine is proven to significantly enhance high-intensity and endurance performance. All you need, all day. REALLY. Mixes with water to meet all your calorie, hydration, and electrolyte needs, without upsetting your stomach or making your taste buds revolt - Eliminates the need for gels, bars, chews, and pills, with this all natural drink mix - Cleans up easily using water and a quick rinse eliminating science experiments growing in your hydration vessels - Great for longer energy burning rides. In the case of shorter rides dilute solution further to taste - Gluten free, Vegan, and contains no soy or dairy

Skratch Labs Sport Recovery Mix is a high calorie food that you can drink. It’s designed to be a very convenient way for you to consume a lot of delicious calories with an optimal ratio of carbohydrate, protein, fat, and salt to refuel and rehydrate you immediately after your longest and hardest workouts when you don’t have access to a freshly prepared meal from scratch.

Fast energy to keep you going! Bonk Breaker Energy Chews deliver delicious, bite-sized bursts of energy. - Two servings per pouch - 200% daily value of vitamin C - 240mg of Electrolytes in each packet - Gluten-free, and Dairy-free - Non-GMO

- Creamy nut butter nougat filling coated in caramel and rolled in crunchy nuts and seeds - Each bar contains 16g of protein and is rich in antioxidants to help recover from a workout, or to eat as a healthy snack - Salty, sweet, and savory, Nut + Seed bars provide energy and protein whenever you need it

Plant-based, protein packed - Satiating and satisfying - Long-lasting energy - Delicious flavors BENEFITS: Vegans and omnivores alike will enjoy fulfilling their protein needs with delicious, nutrient-dense, all-organic Vegan Protein Bars. While Chocolate Peanut is smooth and sweet (think: vegan peanut butter cups!), Almond Cacao is subtly roasted with just a touch of salt. Both flavors offer a potent blend of healthy, organic pea and Sacha Inchi protein. Like Raw Energy Hammer Bars, they’re non-GMO, soy, and grain-free. - Kosher Certification

Endurance athlete’s diesel - Stabilizes energy & blood-sugar - Maximizes fat utilization - Protects lean muscle mass BENEFITS: Thoroughly tested and proven in the world’s toughest events, Perpetuem satisfies your body’s energy requirements when workouts and events extend beyond three hours. Its unique blend and precise ratios of complex carbohydrates, protein, healthy fat, and key auxiliary nutrients allow you to stay strong and steady from start to finish. - Caffé Latte flavor contains 25 mg of caffeine per serving.

- Use: Everyday supplement for athletes - High-potency multivitamin, vitamin D and K2 - Designed for endurance athletes - Antioxidant protection

- Use: Recovery formula - Rapid and complete endurance recovery formula - Refuels exhausted muscles and restores energy levels quickly - Delivers endurance-specific nutrients for superior recovery and maximum performance

Under the weather or on-the-go? Grab some Nuun Immunity! When your body is stressed with travel or fighting an illness, hydration and botanicals are crucial for maintaining immune health. Nuun Immunity is a potent blend of electrolytes, anti-inflammatories, and antioxidants that provides total immune system support. - 10 tablets per tube. Dissolve in 16 oz. of water. - These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

FASTCHEWS feature a scientifically-derived, proprietary high-performance formulation that provides a balanced supply of bioavailable sodium, potassium, magnesium, and calcium. Sodium is derived from sodium citrate, a proven source that has the added benefit of soothing the stomach. The formulation mirrors the electrolyte profile lost in sweat, in a form and quantity the body can absorb. Its non-GMO ingredients are all-natural, gluten-free, vegetarian, and without artificial sweeteners or colors. Rapid absorption takes place by mouth (buccal mucosa, and then the stomach). Ease of access is assured in a convenient moisture-resistant roll-wrapped format. This "Green" product generates little trash. - FASTCHEWS Help Reduce Muscle Cramping, Reduce Heat Stress, Boost Stamina, Maintain Electrolyte Levels - The ONLY chewable tablet that is formulated to closely resemble the electrolyte profile lost in sweat - Suggested use: 2 tablets per 15-30 minutes during activity - Fast absorption through buccal mucosa (tissue in mouth) - Each serving (2 tablets) contains: 100 mg sodium, 30 mg potassium, 10 mg calcium, 6 mg magnesium - Tart Orange and Zesty Lemon-Lime natural flavors encourage consumption - Bio-available active ingredients. Made in USA under cGMP (current Good Manufacturing Practice) - Ingredients are: non-GMO, gluten-free, vegetarian, fat-free - Natural stevia as sweetener. No color added - Also great for youth sports, travel rehydration, tennis and other sports, camping & hiking, effects of alcohol

Extra Performance Kick As the core of the Honey Stinger Gel line, our Gold formula is great for the honey purist. Containing 95% honey, added electrolytes and B vitamins, our original Gold Gel is a proven favorite among endurance athletes for nearly a decade. More Versatile Than Other Gels Honey Stinger Classic Energy Gels may be consumed straight from the packet before or during activity, spread on toast, stirred into tea, or anything else you can think of. All flavors mix well with water to make a natural energy drink. When to Consume Honey Stinger Gels are optimized for efficient fueling before and during athletic efforts. Gels provide instant, honey-powered energy that lasts, which delays muscle fatigue and gives your body the power to achieve your goals.

- Made with real ingredients such as fruits, nuts and quinoa for fuel and muscle building - Less sugar than traditional leading energy bar brands - Enough fuel to power you through endurance workouts and tasty enough to use as a snack any time of day

Skratch Labs Sport Recovery Drink Mix is designed to rapidly refuel, rehydrate, and rebuild you when you're completely empty after your longest and hardest workouts. With a 4-to-1 ratio of carbohydrate to protein, it brings your blood sugar up fast when you're totally spent, causing a spike of the hormone insulin, which facilitates getting the sugar, electrolytes, fat, and protein in Sport Recovery Drink Mix back into your depleted muscles fast. Basically, Sport Recovery Drink Mix is like chocolate milk, but without excess ingredients and with a more optimized macronutrient profile for restoring muscle glycogen (aka refueling). - Made with lactase so the lactose intolerant can digest the milk sugar and with the probiotic bacillus coagulans 30 to help soothe any exercise-induced gut distress. - Non-GMO, Kosher, vegetarian, and gluten free - Use after exercise to recover faster and be ready for tomorrow's workout. Add 2 scoops to 12 fl ounces of water and shake (don't stir) immediately after your toughest efforts.

Breaking a sweat? Grab some Nuun Sport! When you sweat, your body loses vital minerals and electrolytes that need to be replaced for healthy recovery and lasting performance. Nuun Sport provides a great balance of ingredients for mineral replenishment and optimal hydration before/during/after your workout. - 10 tablets per tube, 4 tubes per pack. Dissolve in 16oz. of water. - These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. - The Conservation Alliance flavors: Lemon Lime, Fruit Punch, Tri-Berry, and Strawberry Lemonade - People for Bikes flavors: Wild Berry + Caffeine, Fresh Lime + Caffeine, Watermelon, Citrus Fruit

More Versatile Than Other Energy Gels Honey Stinger Caffeinated Energy Gels may be consumed straight from the packet before or during activity, spread on toast, stirred into tea, or anything else you can think of. All flavors mix well with water to make a natural energy drink. When to Consume Honey Stinger Gels are optimized for efficient fueling before and during athletic efforts. Gels provide instant, honey-powered energy that lasts, which delays muscle fatigue and gives your body the power to achieve your goals. Chocolate An energy gel formulated to satisfy that chocolate craving. Utilizing our organic gel formula and naturally caffeinated with Green Tea Extract, this gel has the great taste of a mouth-watering chocolate dessert. Certified Gluten-Free with organic tapioca syrup, organic honey, added electrolytes and natural chocolate flavor, this gel will keep you fueled for any athletic endeavor. Strawberry Kiwi Utilizing our organic gel formula and naturally caffeinated with Green Tea Extract, this gel boasts hints of both sweet and tangy. Certified Gluten-Free with organic tapioca syrup, organic honey, added electrolytes and natural strawberry and kiwi flavors, this gel will keep you fueled for any athletic endeavor. Ginsting Ginsting contains Siberian ginseng with an additional 32mg of caffeine from kola nut extract. The Ginsting Gel is Certified Gluten -Free, uses the same base ingredients as the Gold and boasts a richer, darker honey flavor derived from the kola nut. Ginsting Gel provides the benefits of caffeine and ginseng that many athletes are looking for.

Skratch Labs Anytime Energy Bar is made with real ingredients such as fruits, nuts and quinoa. It has enough fuel to power you through endurance workouts and is tasty enough to be used as a snack any time of day.

- Use: Ideal for repeated hard training sessions - Increase the body's ability to adapt to high levels of physical stress - Improves aerobic performance, power, strength and enhance VO2 Max - Delivers 1500mg of Beta-Alanine - Modulate cortisol - Premium grade Rhodiola & Cordyceps

The only recovery drink based on a patent-pending complete protein. - Replenishes glycogen stores by containing the right kinds and amounts of carbohydrates to restore your energy after a hard workout - Rebuilds muscles by providing perfectly complete protein based on a patent-pending mathematical model to rebuild damaged muscle tissue and mitochondrial protein - Rehydrates and restores electrolytes by providing sodium, potassium, calcium, and magnesium to restore electrolyte balance - Nothing repairs your muscles more efficiently, restores your energy faster, and makes you feel better sooner - Non-GMO, Gluten free, Vegan, and contains no soy or dairy

Tasty, Portable Energy for Athletes GU Original Energy Gels pack quick, effective, and sustained energy to meet the demands of all types of activity, in a convenient packet small enough to fit in your pocket. - GU Energy Gels are crafted to supply both energy and key nutrients like electrolytes and amino acids to keep you feeling strong and energized - Provides quick, effective, and sustained energy to meet the demands of all types of activity - All energy gels are Vegan, gluten-free, and Kosher - Available in caffeinated and non-caffeinated flavors. Caffeinated flavors come with either 20mg or 40mg of caffeine

GOODBYE ACHY JOINTS & MUSCLES HALO accelerates joint recovery, reduces exercise-induced inflammation, and reduces downtime following overuse injuries. HALO provides comfort to muscles and joints that are sore and aching so you can train harder and recover faster. - Increases joint health & comfort* - Reduces inflammation & soreness* - Accelerates joint & muscle repair* *exercise-induced or following-exercise US PROVISIONAL PATENT #63229703 SO EFFECTIVE WE PATENTED IT Most everyone has heard of the benefits of curcumin, and plenty of athletes have tried it with little or no success. The main reason is because curcumin is very unstable. It spontaneously breaks down in the body before it gets where it needs to be to work. The technology that makes HALO special wasn’t available so we developed it. The key to realizing the benefits of curcumin is our proprietary Superba2® phospholipid delivery system that protects the curcumin from your body’s natural tendency to deactivate it, and allows it to be delivered and absorbed effectively. THE CUMULATION OF 18 YEARS OF RESEARCH WE CRACKED THE CODE Our proprietary delivery system not only protects the curcumin by keeping it stable in the body, it also allows it to be absorbed and delivered to where it works - inside cell membranes. The key to making curcumin effective is Superba2®, a special krill oil that protects curcumin from your body's natural tendency to deactivate it, and delivers both the curcumin and omega-3 phospholipids to cell membranes much more efficiently than fish/algal oils of any strength. Superba2® is uniquely compatible with cell membranes, so - even compared to other phospholipids - it reduces the process for membrane uptake from around 20 steps to 3-4 steps, getting curcumin and omega-3s where they need to be more efficiently, get fully absorbed, and produce anti-inflammatory effects. IMPROVES JOINT MOBILITY AND COMFORT REINFORCE THE WEAKEST LINK Joints and muscles bear the brunt of endurance training abuse. HALO’s Curcuminoids and Omega-3 phospholipids reduce late-onset soreness, exercise-induced inflammation, downtime following falls, and the impact of lingering minor injuries by signaling the musculoskeletal system to kickstart repair and adaptation processes, providing comfort to muscles and joints that are sore and aching from training or overuse. THE 95% PENALTY 95% of the population is deficient in omega-3s. That’s compounded by endurance exercise, impacting performance, mental processes, and recovery. Cardiovascular, cognitive, musculoskeletal—virtually no major body system is unaffected. Superba2™ omega-3 phospholipids are bioidentical to your cell membranes, so they don’t require additional processing steps for uptake. By improving membrane function, HALO supercharges endurance exercise capacity and energy production. DON’T LET ANYTHING SLOW YOU DOWN Almost every athlete has had training derailed by a nagging minor injury. That’s why we developed HALO, a proprietary combination of Curcuminoids, Astaxanthin, and Omega-3s that contributes to a full-body training foundation. More intense training, more effective recovery. FULL SYSTEM PROTECTION Omega-3s and curcuminoids efficiently populate cell membranes, where they are precursors and enhancers for signaling molecules that help maintain normal, healthy musculoskeletal tissue integrity and cardiovascular, cognitive, and immune functions. By managing inflammation-triggering enzymes and supporting cell membrane function throughout the body, HALO helps keep critical systems at peak efficiency to respond to your body’s need to perform. SOURCED FOR EFFICACY, PACKAGED FOR PROTECTION From the Superba2™ krill oil to the 95% pure curcuminoids from turmeric rhizomes, HALO’s effectiveness is rooted in its premium formula. Every component is sourced to maximize uptake and effectiveness, and the active ingredients are packaged in an amber glass bottle, which stabilizes and preserves notoriously vulnerable ingredients. A COMPREHENSIVE PERFORMANCE SYSTEM The overlapping, system-wide nature of HALO’s performance benefits aligns with First Endurance’s comprehensive approach to endurance athletics. Our line of supplements supports every aspect of endurance training rather than just supplying sugar and salt during exercise and protein during recovery. HALO, MultiV, and Optygen are the equivalent of building a base of fitness, ensuring your body’s infrastructure is equal to the exertions and stress of dedicated endurance training.

HIGH-OCTANE PR FUEL A potent additive that primes body and mind for demanding workouts and races. Lower perceived effort, optimized energy use, sharper focus – PreRace catalyzes more days without limits. KEY BENEFITS - Increases energy & time to exhaustion - Supercharges circulation & oxygen delivery - Enhances focus & motivation PREPRACE CLINICAL STUDY ON A 40K TIME TRIAL South Dakota State University conducted an independent study on the original PreRace formula to determine its effectiveness on cycling endurance. The double-blind placebo-controlled study used seven trained cyclists in a 40K time trial. Each cyclist performed two 40K time trials. On the first TT, the cyclist consumed either a placebo or PreRace mixed with one serving of EFS 30 minutes before doing a 40K TT. One week later each cyclist would switch the protocol and receive the opposite of what he/she received the previous week. HERE'S YOUR SECRET WEAPON With the ideal balance of caffeine and taurine, PreRace 2.0 lets you stay in the red longer and with less perceived effort. The new formula also enhances ATP production and mobilizes fat for additional energy, conserving glycogen so you still have fuel in the tank when everyone else is empty. KEEP YOUR HEAD IN THE GAME All the sacrifice and hard training you do means nothing if your focus and motivation slip at the wrong time. The completely redesigned PreRace formula improves alertness, increases motivation, and sharpens mental acuity. Don’t just react; take control. BUILT FOR SPEED The theory behind PreRace is simple: combine a suite of active ingredients that, separately, improve physical and mental performance. We combined the stimulating, motivating cognitive effects of nootropics like taurine, caffeine, and theobromine with Nitrosigine®, a patented vasodilator that boosts nitric oxide (NO) levels for increased blood flow, focus, and energy to create a synergistic formula unlike anything else available. NEXT-LEVEL POWER AND EFFICIENCY Stimulating the Nitric Oxide (NO) system is clinically shown to increase blood flow, clear lactate, and deliver more oxygen and nutrient-rich blood to working muscles. With Nitrosigine®, a non-nitrate vasodilator, PreRace fires the afterburners without blowing up your heart rate, keeping your engine running hotter, and longer, with less recovery time between demanding efforts NEVER STOP IMPROVING PreRace 2.0 delivers one more new active: VitaCherry® Sport anthocyanins, a tart cherry extract that further increases pace relative to perceived exertion while shortening recovery time to maintain a higher level across multi-day events or peak training periods. Did the original PreRace work? Yes. Did we need to improve it? No. Did that stop us? Absolutely not. There’s still nothing else like PreRace on the market, we just saw an opportunity to make it even better.